Rachel Bunn is an experienced journalist and digital strategist who specializes in social media, data, government and political reporting, and digital storytelling.

 

She develops innovative projects that help people have a better understanding of the world around them, from a political blog that tracked legislative bills and local politics to slideshows that explained the changing population through data from the U.S. Census and other sources.  

Using new tools she's produced Snapchat content, audio stories, interactive graphics and Instagram stories that break information down into digestible pieces for people on mobile platforms. 

She has developed out-of-the-box digital strategies with a proven record of growth, including developing a social strategy that grew audiences more than 200%, and an email strategy that saw the open rate double in three short months. 

She's written for The Patriot-News/PennLive in Harrisburg, Pa., The Rockdale Citizen in Conyers, Ga.,  The Reporters Committee for the Freedom of the Press in Arlington, Va., the Chattanooga Times Free Press in Chattanooga, Tenn., and The Herald-Times in Bloomington, Ind., where she co-founded the political and government blog Govtracker. In 2016, she worked on the digital teams at Correct The Record, a super PAC in Washington, D.C. that supported Hillary Clinton. 

She currently works at American Bridge 21st Century, a rapid-response research organization in Washington, D.C. At American Bridge, she manages the day-to-day digital operations, including social media, email programming, content calendars, web development and other content. 

She is a graduate of the University of Georgia with degrees in magazines and history. While at UGA, she wrote for the student magazine UGAzine, served as news editor of The Red & Black and wrote her senior thesis on the black press’ influence on media coverage in the modern civil rights movement.

 

Digital strategist

American Bridge 21st Century, Washington, D.C.

2016 — present

  • Develop and manage day-to-day digital strategy for social media, email and other rapid response efforts
  • Develop and manage audience targets and ad campaigns
  • Design and build microsites
  • Write weekly digital analytics reports
  • Grew social media reach by 205 percent on Twitter and 83 percent on Facebook

  • Developed, managed and executed email lists, content calendar, social media strategy with proven record of growth (200% Twitter, 65% Facebook) 
  • Developed and managed audience targets through digital tools
  • Provided digital support for a diverse set of digital campaigns including website design in collaboration with graphic designers
  • Managed social media rapid response efforts on debate nights

Digital content manager

Correct The Record, Washington, D.C. 

2016 — 2016


Reporter

The Patriot-News/PennLive, Harrisburg, Pa. 

2015 — 2016

  • Reported on a rolling deadline community issues, with a focus on government and demographics, and national news for Pennsylvania readers
  • Produced video, photo and graphic elements for PennLive.com
  • Gathered, investigated and analyzed census data for stories, including writing an algorithm to determine the best places to live in central Pennsylvania
  • Won Second Place for series on dangerous roads in central Pennsylvania with other staff reporters from the Pennsylvania News Media Association

Government reporter

The Herald-Times, Bloomington, Ind.

2013 — 2015


  • Covered crime, primarily, but also worked with higher education, community events and other issues of importance to the community to a coverage area spanning three states
  • Organized coverage for the Neediest Cases, an annual campaign organized by the newspaper and featuring stories on those who received the money throughout the year

Reporter

Chattanooga Times Free Press, Chattanooga, Tenn.

2012 — 2013


  • Wrote daily blog posts about legal issues facing journalists in the United States, including privacy, Freedom of Information and prior restraint
  • Contributed to quarterly news magazine The News Media & the Law through fact-checking, copy editing and long-form stories
  • Filed 39 federal Freedom of Information Act requests for story on the oldest pending FOIA requests

Journalism Intern

The Reporters Committee for Freedom of the Press, Washington, D.C.

2012


  • Wrote for FlavorsNOW blog (part of Atlanta-based Flavors Magazine)
  • Covered city and county government meetings and community events for daily paper, The Rockdale Citizen based in Conyers, Ga.
  • Researched and wrote columns on new media for The Pines Review, a quarterly journal for outdoor media

Freelance Writer

Atlanta, Ga.

2010 — 2013